Tag Archive for 'TACA'

Who Will Partner with Southwest Next?

In my readings this weekend I came across this BusinessWeek article on Southwest’s new codeshare with WestJet, and it had this interesting tidbit:

[Gary] Kelly said Southwest is talking to “close to a dozen” other carriers about similar deals to connect its customers to Hawaii, Mexico and the Caribbean by late 2009, and Europe and beyond in later years.

Obviously it got me speculating as to who can be the next partners, and I found this to be very difficult. If the Southwest partnership with WestJet is any indication, Southwest is looking for a carrier that isn’t in one of the major three alliances (a move like this would probably anger the US airlines in these alliances) and follows a similar business model, which made my speculation even harder. Continue reading ‘Who Will Partner with Southwest Next?’